Benchmarking

宝贝求我我就停下来,你快一点好不好我快要到了Marketing can make a dramatic contribution to your success, yet many businesses fail to measure how effective their marketing is through benchmarking.

Benchmarking
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Benchmarking - overview

宝贝求我我就停下来,你快一点好不好我快要到了Benchmarking can help you assess the success of your business strategy and methods. What you need to know to get started.

Benchmarking
Article

Benchmarking

Even small businesses can benefit from benchmarking - to check how you're doing against your competitors and identify ways to improve. Our guide.

Yellow measuring tape on a wooden table at 8cm
Article

Getting the measure of your marketing

宝贝求我我就停下来,你快一点好不好我快要到了 Evaluating your marketing activity needn't be expensive. Fiona Blades of market research company MESH Experience explains how to measure your marketing.

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Why benchmark your business?

宝贝求我我就停下来,你快一点好不好我快要到了 Rather than being a pointless exercise in data analysis, benchmarking can help you to identify areas where you can make changes and make your firm more profitable.

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Ten ways to benchmark your business

宝贝求我我就停下来,你快一点好不好我快要到了 Benchmarking provides a means to compare your firm against other businesses, and identify areas where you can improve your performance.

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Article

Choose a pricing strategy

Pricing is one of the most important aspects of your business to get right. Find out what you need to do before putting a price tag on your product.